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The Nugget with Michelle Martello

I'll draw your pet for money

Published 3 months ago • 2 min read

Might be my new favorite sign tacked up on telephone poles around my neighborhood.
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I'll draw your pet. For money.
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​Clear, to the point and even has a QR code for easy scanning.
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​More people could use that kind of simplicity when sharing their offers.
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​Recently I tried to register for a local retreat and while the instagram carousel looked delightful, there was nary a link to click nor a trigger word to use to get more info. I'm someone who appreciates a ManyChat* automation to share info quick with social followers.
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Don't show me an early bird is open graphic and then make me work to find the contact info.​
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I had to email to get any concrete info like time and price (frustration #1).
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​The email I got back a few days later required me to Zelle cash to an unknown account. (Frustration #2 - I really dislike paying unknown people via Zelle since there's no way to protect yourself.)
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​Then they had me fill out a google form - and I could tell no one had tested the form because two input fields threw errors (frustration #3).​
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Two weeks later I still haven't gotten a confirmation email (frustration #4).​
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Honestly, if I didn't know some of the teachers personally, I would think I had gotten fleeced.​
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Don't make it harder than it needs to be to give you money.
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​There are so many ways to take money and register that it doesn't need to feel arduous.
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​And for the love of Pete, test your systems and send an email receipt so people don't think you're a charlatan.
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​Need a smart, simple tool?

  • a yoga friend recently hosted a gong bath class and took registration and payment with tally.so (easy and free to boot)
  • Use calendly to book and pay for appointments (like consulting sessions)

you've got this,
Michelle
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p.s. miss my last couple of emails? read them here:
​dropping pebbles​
​big files, big problems​

p.p.s. I know a lot of you joined my list after reading my massive blog post on how to record and sell guided meditations (note: I've updated my favorite microphones for 2026!) So I wanted to share my friend Hari's donation-based live workshop in May on how to lead guided meditations. Get the skills to go beyond basic relaxation cues.

upcoming + work with me ​
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​Book a VOICE OF REASON Session | Want quick feedback on an idea, need advice on whether you should invest in a mentor, program or software, or just want an educated opinion about something? That's a perfect fit for a Voice of Reason session.​
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​tech I love​
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​Kajabi* - what I use to host courses and digital products. ​
​WisprFlow​* - capture every thought quickly​
​Kit* - my favorite easy-to-use email tool (you're reading it right now!)
​ManyChat* - what I use to automate messages on social media
​Hello Audio* - what I use to create private podcasts

Did this email end up in your promo, junk or spam folder? Do me a solid and drag it to your primary inbox - this tells your inbox you like me, like really like me. ​
*denotes affiliate link. I only promote and recommend products and services I use for myself or my clients.

People who read the fine print are my kind of people. You rock Reader. ​
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106 N. Boulevard, Richmond, VA 23220
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The Nugget with Michelle Martello

Digital Product Design + Online Business Strategy

Get my nugget-filled newsletter every Friday. The never boring, edutaining tech + digital strategy newsletter​ that's always worth the open. Get the latest tech tutorials, behind-the-scenes breakdowns and done-for-you strategic guidance from someone who's actually doing the work (and makes you laugh to boot).

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